"all in for lighter, faster and crazier."
Objective: Brainstorm and execute a photo concept for various athletic footwear ad campaigns.
Product: Adidas' prominence in the sports industry speaks for itself. We created many concepts varying in layouts and backgrounds for each shoe. We worked in studio with a photographer and directly with the client to make our sketches a reality.
Components: concepting, custom photoshoot
John Barretto, Creative Director
Angel Cho, Designer
Peter Pham, Designer
Kelly Gagnon, Designer