Adidas Fit For Warriors

Objective: Brainstorm and execute a photo concept to highlight the Golden State Warriors and the release of the new NBA uniform.

Product: After many rounds of concepting we decided the highlight the unique uniform through the means of pattern repetition. We were responsible for event promotional collateral, event graphics, and advertisements. We also produced a proof-of-concept video to elevate and highlight the selected players and fitted cut of the new uniform.

Components: custom photoshoot, concepting, videography, video editing, video production